ALEX SKORIJA
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Kansas City Public Library
About
KCPL serves as a vital community hub, offering a diverse range of resources, programs, and services to residents of all ages. From digital media access, educational workshops, and community events, the library is dedicated to fostering literacy, lifelong learning, and civic engagement. However, its current online presence and brand identity do not fully reflect its modern offerings, welcoming atmosphere, or the dynamic role it plays in the community.
Objective
Transform KCPL's digital and visual identity, making it more accessible, engaging, and representative of its contemporary services and community focus.
Solution
By implementing an integrated web, print and brand design solution, I helped established a compelling and effective presence that better served the Library's patrons, strengthens its community connections, and reinforces its position as a vital cornerstone of lifelong learning and engagement.
Tags
Art Direction
Brand Development
Brand Guidelines
Design System
Web Design
UI Design
Graphic Design
Marketing Collateral Templates
Prototyping
Information Architecture
Accessibility Compliance
Figma
Framer
Drupal
Illustrations
Katelyn Betz
Initial Brand Design
Design Ranch
Kansas City Public Library
About
KCPL serves as a vital community hub, offering a diverse range of resources, programs, and services to residents of all ages. From digital media access, educational workshops, and community events, the library is dedicated to fostering literacy, lifelong learning, and civic engagement. However, its current online presence and brand identity do not fully reflect its modern offerings, welcoming atmosphere, or the dynamic role it plays in the community.
Objective
Transform KCPL's digital and visual identity, making it more accessible, engaging, and representative of its contemporary services and community focus.
Solution
By implementing an integrated web, print and brand design solution, I helped established a compelling and effective presence that better served the Library's patrons, strengthens its community connections, and reinforces its position as a vital cornerstone of lifelong learning and engagement.
Tags
Art Direction
Brand Development
Brand Guidelines
Design System
Web Design
UI Design
Graphic Design
Marketing Collateral Templates
Prototyping
Information Architecture
Accessibility Compliance
Figma
Framer
Drupal
Illustrations
Katelyn Betz
Initial Brand Design
Design Ranch
Ringo
About
KCPL serves as a vital community hub, offering a diverse range of resources, programs, and services to residents of all ages. From digital media access, educational workshops, and community events, the library is dedicated to fostering literacy, lifelong learning, and civic engagement. However, its current online presence and brand identity do not fully reflect its modern offerings, welcoming atmosphere, or the dynamic role it plays in the community.
Objective
Transform KCPL's digital and visual identity, making it more accessible, engaging, and representative of its contemporary services and community focus.
Solution
By implementing an integrated web, print and brand design solution, I helped established a compelling and effective presence that better served the Library's patrons, strengthens its community connections, and reinforces its position as a vital cornerstone of lifelong learning and engagement.
Tags
Art Direction
Brand Development
Brand Guidelines
Design System
Web Design
UI Design
Graphic Design
Marketing Collateral Templates
Prototyping
Information Architecture
Accessibility Compliance
Figma
Framer
Drupal
Illustrations
Katelyn Betz
Initial Brand Design
Design Ranch
Ringo
About
KCPL serves as a vital community hub, offering a diverse range of resources, programs, and services to residents of all ages. From digital media access, educational workshops, and community events, the library is dedicated to fostering literacy, lifelong learning, and civic engagement. However, its current online presence and brand identity do not fully reflect its modern offerings, welcoming atmosphere, or the dynamic role it plays in the community.
Objective
Transform KCPL's digital and visual identity, making it more accessible, engaging, and representative of its contemporary services and community focus.
Solution
By implementing an integrated web, print and brand design solution, I helped established a compelling and effective presence that better served the Library's patrons, strengthens its community connections, and reinforces its position as a vital cornerstone of lifelong learning and engagement.
Tags
Art Direction
Brand Development
Brand Guidelines
Design System
Web Design
UI Design
Graphic Design
Marketing Collateral Templates
Prototyping
Information Architecture
Accessibility Compliance
Figma
Framer
Drupal
Illustrations
Katelyn Betz
Initial Brand Design
Design Ranch
Vetwork
About
KCPL serves as a vital community hub, offering a diverse range of resources, programs, and services to residents of all ages. From digital media access, educational workshops, and community events, the library is dedicated to fostering literacy, lifelong learning, and civic engagement. However, its current online presence and brand identity do not fully reflect its modern offerings, welcoming atmosphere, or the dynamic role it plays in the community.
Objective
Transform KCPL's digital and visual identity, making it more accessible, engaging, and representative of its contemporary services and community focus.
Solution
By implementing an integrated web, print and brand design solution, I helped established a compelling and effective presence that better served the Library's patrons, strengthens its community connections, and reinforces its position as a vital cornerstone of lifelong learning and engagement.
Tags
Art Direction
Brand Development
Brand Guidelines
Design System
Web Design
UI Design
Graphic Design
Marketing Collateral Templates
Prototyping
Information Architecture
Accessibility Compliance
Figma
Framer
Drupal
Illustrations
Katelyn Betz
Initial Brand Design
Design Ranch
Kansas City Public Library
About
KCPL serves as a vital community hub, offering a diverse range of resources, programs, and services to residents of all ages. From digital media access, educational workshops, and community events, the library is dedicated to fostering literacy, lifelong learning, and civic engagement. However, its current online presence and brand identity do not fully reflect its modern offerings, welcoming atmosphere, or the dynamic role it plays in the community.
Objective
Transform KCPL's digital and visual identity, making it more accessible, engaging, and representative of its contemporary services and community focus.
Solution
By implementing an integrated web, print and brand design solution, I helped established a compelling and effective presence that better served the Library's patrons, strengthens its community connections, and reinforces its position as a vital cornerstone of lifelong learning and engagement.
Tags
Art Direction
Brand Development
Brand Guidelines
Design System
Web Design
UI Design
Graphic Design
Marketing Collateral Templates
Prototyping
Information Architecture
Accessibility Compliance
Figma
Framer
Drupal
Illustrations
Katelyn Betz
Initial Brand Design
Design Ranch
The Object Enthusiast
About
KCPL serves as a vital community hub, offering a diverse range of resources, programs, and services to residents of all ages. From digital media access, educational workshops, and community events, the library is dedicated to fostering literacy, lifelong learning, and civic engagement. However, its current online presence and brand identity do not fully reflect its modern offerings, welcoming atmosphere, or the dynamic role it plays in the community.
Objective
Transform KCPL's digital and visual identity, making it more accessible, engaging, and representative of its contemporary services and community focus.
Solution
By implementing an integrated web, print and brand design solution, I helped established a compelling and effective presence that better served the Library's patrons, strengthens its community connections, and reinforces its position as a vital cornerstone of lifelong learning and engagement.
Tags
Art Direction
Brand Development
Brand Guidelines
Design System
Web Design
UI Design
Graphic Design
Marketing Collateral Templates
Prototyping
Information Architecture
Accessibility Compliance
Figma
Framer
Drupal
Illustrations
Katelyn Betz
Initial Brand Design
Design Ranch
The Object Enthusiast
About
KCPL serves as a vital community hub, offering a diverse range of resources, programs, and services to residents of all ages. From digital media access, educational workshops, and community events, the library is dedicated to fostering literacy, lifelong learning, and civic engagement. However, its current online presence and brand identity do not fully reflect its modern offerings, welcoming atmosphere, or the dynamic role it plays in the community.
Objective
Transform KCPL's digital and visual identity, making it more accessible, engaging, and representative of its contemporary services and community focus.
Solution
By implementing an integrated web, print and brand design solution, I helped established a compelling and effective presence that better served the Library's patrons, strengthens its community connections, and reinforces its position as a vital cornerstone of lifelong learning and engagement.
Tags
Art Direction
Brand Development
Brand Guidelines
Design System
Web Design
UI Design
Graphic Design
Marketing Collateral Templates
Prototyping
Information Architecture
Accessibility Compliance
Figma
Framer
Drupal
Illustrations
Katelyn Betz
Initial Brand Design
Design Ranch
